Our Story

About Shital Gems

A Legacy of Diamond Manufacturing.

Shital Gems is built on a foundation of raw expertise, family legacy, and an unyielding passion for perfection. Our story began in 2002 in Surat City, the global capital of diamond manufacturing, where our founder, Paras Mehta, started working directly with rough diamonds. For over a decade, we mastered the complex, technical art of analyzing, cutting, and sorting raw stones.

In 2018, the legacy evolved when his son, Yash Mehta, stepped into the business, introducing cutting-edge techniques to perfect the diamond polishing process. Having mastered the journey from rough stone to polished brilliant, we took the ultimate step forward in 2023 by launching our own fine jewelry line.

Named in honor of Paras's wife and Yash's mother — Shital — Shital Gems is the culmination of a two-generation family journey. Today, we are taking this rich heritage forward globally, operating from India to bring world-class craftsmanship directly to you.

The Journey

Two Generations, One Vision

  1. 2002

    The Foundation

    Paras Mehta begins working directly with rough diamonds in Surat — analyzing, cutting and sorting raw stones.

  2. 2018

    The Next Generation

    Yash Mehta joins the atelier, introducing modern techniques that elevate the polishing process.

  3. 2023

    Jewelry Reborn

    The launch of our fine jewelry line — from rough stone to finished brilliance, all under one roof.

Our Promise

Uncompromised Quality.
Unbeatable Value.

By managing the process from the initial rough state to the final hand-finish, we completely eliminate the traditional retail markups that inflate diamond jewelry prices.

True Factory-Direct Pricing

You are buying your jewelry directly from the people who manufacture the diamonds — no middlemen, no inflated markups.

Certified Peace of Mind

Every major creation is set with premium, IGI-certified lab-grown diamonds — verified, world-class excellence.

Honoring the Craft

From an everyday pendant to a bold New York Style statement piece, every creation carries 20+ years of diamond mastery.

No Middlemen

Unbeatable Factory Pricing.

Direct From The Diamond City. Manufactured In-House.

We eliminate the traditional multi-tiered broker systems that inflate wholesale costs. No middlemen markups — just raw, direct-to-retail value passed straight to your business.

The Old Way+30–60% markup
FactoryBrokerDistributorWholesalerRetailerYou
The Shital WayDirect · 24 hrs
🏭
Factory
Surat
💎
Shital Gems
Atelier
🤝
You
Direct

Mine & Lab → Cut → Set → Your Hand

Request Wholesale Pricing